WhatsApp commerce

B2B ordering, the way your channel already works.

Retailers and distributors order over WhatsApp. HEMA authenticates them, captures the order, sends an invoice and a payment link, and ships dispatch updates back — all in the same conversation. Built on the official Meta Business Platform.

HEMA Orders
● Online
14:02
Hi Mohammed 👋 Ready to reorder? Last order was 23 SKUs.
Same as last time + 10 cartons of #4421
Order #82110 confirmed
Subtotal NPR 184,500 · Credit limit OK
Invoice attached
INV-82110.pdf
Pay NPR 184,500
Dispatch update
WH-04 → Birgunj · ETA tomorrow 11:00
Authenticated parties

Verified retailer and distributor accounts with credit limits and order rules enforced server-side.

Reorder flows

Replay the last order, swap SKUs, or browse a curated catalog directly inside the chat.

Invoices & payments

Instant PDF invoices, payment links and reconciliation back into the finance ledger.

Dispatch tracking

Real-time status from warehouse to delivery, pushed back into the same conversation.

Use cases

Four flows your operation runs on day one.

B2B reorder

Retailers and dealers reorder by chatting — same as they already do — but HEMA authenticates them, enforces credit, and books the order to your ERP.

  1. 1Identify party
  2. 2Reorder last or browse catalog
  3. 3Auto invoice + payment link
  4. 4Dispatch updates

Interactive catalog

Browse SKUs by category in chat. Lists, carousels, and quick-replies replace clunky portals — no app to install.

  1. 1Quick-reply menu
  2. 2List of SKUs with images
  3. 3Add to cart in chat
  4. 4Confirm + checkout

Support & service

Tickets route to humans or bots, with the full order, invoice, and dispatch context already attached.

  1. 1Customer messages
  2. 2Intent detection
  3. 3Context-aware reply or handoff
  4. 4Logged to CRM

Broadcast campaigns

Send opt-in promos, statements, and renewal nudges using approved templates with full deliverability metrics.

  1. 1Segment audience
  2. 2Approved template
  3. 3Personalized merge
  4. 4Delivery + read receipts
Message types

Every WhatsApp message type, supported.

Use the full Cloud API surface — not a thin wrapper. Compose templates, lists, flows and authentication from the same console your ops team uses.

Text & quick replies

Free-form text within the 24-hour session window plus quick-reply chips.

Media & documents

Images, PDFs, audio, and video — invoices, dispatch notes, and product photos.

Lists & buttons

Native list pickers and CTA buttons for catalogs, menus, and confirmations.

Template messages

Pre-approved Meta templates for notifications outside the 24-hour window.

Flows (forms)

Multi-step in-chat forms for KYC, order capture, and structured data collection.

Authentication

OTP templates for verified login, payment confirmation, and sensitive actions.

Meta & BSP compliance

Official, audited, on-policy.

We run on the Meta Business Platform through a verified BSP. That means your broadcasts don't get throttled by policy violations, and your customer trust isn't gambled on grey-market automation.

Official Meta Business Platform

Built on the WhatsApp Business Cloud API via a verified BSP relationship — no unofficial automation or grey-market access.

Verified business profile

Green-tick verification, business name, address, and category locked to your legal entity.

Opt-in management

Per-recipient opt-in capture with timestamp, source, and revocation — exportable for audits.

Template approval workflow

Versioned templates with category (utility, marketing, authentication), approval status, and rejection reasons surfaced inside HEMA.

Rate-limit awareness

Sending throttled to your messaging-tier ceiling, with backoff and queueing — no surprise blocks.

Conversation-based billing

Meta's per-conversation pricing passed through at cost. Visible per template, per market, per month.

Operator ROI

Numbers from customers who switched.

Reorder frequency
Same-day
Invoice delivery
−70%
Day-time phone load
98%
Message read rate

Frictionless night-time ordering — and a clean back-office.

South Asian B2B already runs on WhatsApp. HEMA captures that channel formally — no copy-paste, no missed orders, no reconciliation chaos.

  • Cuts day-time phone reorders
  • Live credit-limit enforcement
  • Auto-reconciled to finance
  • Multilingual (Nepali, Hindi, English)
  • Works on every retailer's phone
  • Audit-trailed end-to-end
WhatsApp FAQ

What channel managers ask first.

Do customers need an app or login?

No. They use WhatsApp, exactly as they already do. HEMA authenticates them by phone number and the party-record on file.

Whose WhatsApp number is used?

Your business number — verified through Meta's Business Platform with your brand and green tick where eligible.

What if a customer prefers Hindi or Nepali?

Templates and bot replies are multilingual. Each party can have a preferred language; broadcasts segment accordingly.

Can a human take over a conversation?

Yes. Agents pick up tickets from a shared inbox with full order and invoice context, hand back to automation when resolved.

How is this different from a chatbot tool?

WhatsApp commerce is wired into inventory, finance and dispatch — not just a conversation log. Orders book, invoices generate, dispatch updates push back, all in one platform.